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You have been hustling, working hard on your new brand, and now you are a proud owner of a small enterprise. Here comes the hard part, how to attract loyal customers and have them coming for more. For a start you will need an eye catching logo and for that you will need a creative design agency. You might want to save some extra bucks by creating your logo yourself and forego the cost of hiring a creative design agency. Having a right creative design agency working on the face value of the company is an essential for all service and product based companies. Here are few things to keep in mind while you are looking for a right creative design agency for your new brand.

Figure out some references / examples of work that supports your business

It starts with deciding on a creative design style that reflects your brand, deciding on a creative design style can be quite a taxing task. It’s important to consider brands goals and objectives before approaching a creative design agency.You will need to consider primary brands objectives and work with an agency in a direction which is most suitable for your brand's progress. Brainstorming with the stakeholders about the ideas, vision can be a good starting point and will get the creative juices flowing.

Make a great Moodboard

A good mood board is quite a perfect way to start, use these following websites to create a mood board for your creative design project.

Dribbble.com : Discover the world’s top designers and creative professionals

Behance.net : Behance is a digital platform that helps people with web design, showcase their portfolio of design work and visual graphics, fashion, illustrations, photography etc

Pinterest.com : Pinterest is full of brilliant ideas that are always fresh and something to get inspired from.

Decide on the role models, do your research about the market.

A thorough research is needed about the market, you can make a list of companies you admire. This will help in creating a visual image of how you perceive your brand to be. This will also help in positioning a brand. Positioning a brand in a marketplace is an essential part while going for a creative design agency for your creative and new age brand.

Start your search for a creative design agency.

You have done your research and now you are ready to search for a perfect creative design agency which is well capable of delivering what your brand deserves.

Google is a good way to look for a creative design agency but it's flooded with results from all around the world. Some of the google results will be relevant and some of them can also be promotional ads running on google.

Explore Dribbble

Dribbble is a great tool when it comes to looking for designers or creative design agencies.Dribbble can also be a place for inspiration for exploring design ideas

Ask your friends, word of mouth is the way to go.

Ask your friends in business or personal circles about creative design companies they have worked with. It's always better to go ahead with someone who is trusted and has gotten creative design work done.

Check profiles on Instagram and other social media networks.

Companies often post design work on their socials, Instagram is a good place to look for company profiles and see what they have been creating for their clients.
This will also give you an idea about the creative element of a design agency.

Always check for testimonials

Good companies will have good testimonials to support their creative design work. If a company has a handful of good testimonials it's a brilliant idea to go ahead with that creative design agency.

Narrow down your selection

After you are done checking out companies for your next creative design project it's important you narrow down your options to few companies, you can outsource your work to companies in countries like India or other asian countries.You may want to pick a country in similar geography depending on the interaction and trust factor.

Creativity injected into visuals is storytelling at its best. Your brand goes beyond the way you look, and that’s why we at Loud Mob Media probe deeper to create designs that articulate your brand’s essence and build emotional resonance. We at Lod Mob Media combine design thinking, market insights and imagination to create hyper-rich designs that are scroll-stopping, head-turning and awe-inspiring. With a focus on visual storytelling, we make designs with context that speak your audience’s language. We convey your brand message with precision and clarity with the help of meaningful content that helps increase your brand recall value. We create designs that are only good looking, but also rich, dynamic and share-worthy at every touchpoint.

In a world which is digital first, as a brand, brand manager or marketer it is paramount that you find yourself a creative design agency which is adaptive, modern and fresh! An agency that understands your needs, demographic, market and comes up with creative and innovative solutions for all your digital needs. 

What is creative design and why you need it!

Creative design can be defined as visual content that arouses feelings in consumers and makes them want to find out more about the brand, while relating with the brand and becoming followers in the process. Creative design agencies leverage data about the market, your competition and your target audience, to come up with designs that are tailor made to give the exact message you are trying to send to your consumers and customers.

There are a lot of creative design agencies out there, but there were a few that caught our attention with the kind of work they have been doing for their clients, the quality of their designs and the new age perspective they bring to all their undertakings. Here are our top 5 favourite creative design agencies that are loud and disruptive to say the least!

Loud Mob Media

A young and innovative design studio located in Pune and Bangalore, India, Loud Mob Media has been putting out some amazing and eye-catching content and never cease to amaze with their creative designs. They have a host of services right from Branding, Logo Designs, 3D/VFX, Animations, Illustrations, Website and mobile application design and development. Like a one stop shop for all your needs, they have a dedicated team of designers, developers and motion experts who can do everything you throw at them. You can have a look at their work here 

Design Bitches

An architecture based design firm from Los Angeles, California, they bring a bold and irreverent vision to their designs and their aim is to make architecture significant in our daily lives. With their creative outlook they create spaces while drawing inspiration from duos’ eclectic expertise for their work with branding, interior design for commercial spaces, residential and cultural buildings. 

Studio Size

A visual and motion design studio located in Zagreb, Croatia, they work with less brands and pay attention to detail. They have a plethora of services ranging from brand strategy, visual design, videography, campaigns and art direction. With a creative team and a list of strong clients under their belt, they are sure to bridge the gap between creativity and audience acquisition. 

Reed.be

A design and communication studio located in Charleroi, Belgium, Reed is known for their branding strategies, website and mobile application designs couples with visibility boosting solutions. They work with digital designs and sound strategies to find the best solutions to your advertising and promotional needs.

Starfish

Starfish is a design agency located in Brooklyn, New York and are a team of creative fish looking to breathe creativity in a cluttered and crowded space. They focus on visual experiences that are strong conceptually, have strong production and an even better post production game. With a small team of designers they come up with the visual ideas that have a high recall value and are attention worthy!

With this brief list, we hope we helped you better understand how creative design agencies are far superior to your run of the mill studios. You can get a unique perspective with any of these agencies and you can be sure that they will all go above and beyond to give your brand that extra edge needed to engrave your brand values and position into the consumers mindset. 

We are Loud Mob Media, a full-service creative agency based out of Pune and Bangalore, India. The last two years have been big for us. We’ve been hard at work building an ecosystem that is fuelled by innovation, bold ideas and fresh aesthetics. These two years have been marked by a series of interesting journeys, important business decisions and steep learning curves. We’re excited to look back on the progress we’ve made as we gear up for a new era of collaborations, teamwork, bolder aesthetics and groundbreaking work we have done at Loud Mob Media.

In the last two years we’ve used our creativity to drive growth for businesses and faced incredible challenges that have paved the way for the work we do and shaped us into who we are.

Being in trenches everyday; the back and forth with clients, wrestling with deadlines and worrying about overheads, these two years have been full of important lessons that came with running a creative agency. In a crowd of entrepreneurs, designers and creators, we knew being different and pushing our vision for a new era of businesses, brands and consumers would be key to our success.

Being different was always in our DNA and the only way to be different was to be loud and spectacular. In a space that is saturated with outdated aesthetics and old-school techniques, the market was screaming for a change. Being young, innovative and digital, we helped brands and businesses address their pain points and adapt to digital with unique solutions. With a hunger to scale to new-heights and a drive to lead with what we do, we were positive we could bring about the change we wanted to see.

We understood what made us different in the cluttered agency landscape and leveraged that information to grow into the agency we are today. While we initially started off with a focus on design, development and marketing tech, Loud Mob Media’s services today have expanded to 3D, animation, branding, strategy, marketing, development and innovation. Brand building, creative design thinking and pushing boundaries with everything we did is a core ideology we follow at Loud Mob Media.

Hyper-rich designs, innovative strategies and cutting-edge technologies along with brand building have become core to how we have helped businesses worldwide. In the past two years, we have enjoyed working with ambitious businesses who are new age, adaptive and think differently — across entertainment, technology, lifestyle and retail among other industries.

The last two years in retrospect have been filled with truly valuable experiences and it inspires us to keep moving forward, to keep learning and face new challenges. We’re kicking off this new era with collaborations, teamwork, bolder aesthetics and truly groundbreaking work. We’re driven to do more, scale Loud Mob Media to new horizons and lead by action in everything we do.

Within this article, we’ll cover what exactly is an advertising agency and when should you and your brand go for one.

An advertising agency is a team of creative and skilled professionals who plan and execute small to large scale advertising campaigns for brands. They comprise writers, market analysts, creative graphic designers, advertising experts, and business development executives. An advertising agency studies your brand, the market, your competitors, the target audience, and comes up with solutions to which are eye-catchy, attention-worthy, and envelopes the brand ideology for effective advertisements.

As advertisements evolve so does the way people react and respond to them. In a dog eat dog world, brands and organisations crowd the marketplace with new and innovative advertisements. Behind all of them is a creative advertising agency that knows their brand and their audience better than them. Finding the right advertising agency can be a complete game-changer, they can increase the sales, visibility, and recall value.

They use market insights, audience analysis, and trends study to come up with advertising strategies that can effectively reach out to your audience, both online and offline. They devise widespread campaigns that include, print media, online advertisements, product videos, infographics, explainer videos, paid promotions, social media penetration, and focus on customer acquisition and retention. Their aim is to get maximum eyeballs on everything your brand offers and educate the audience about your products and services in a fun, interactive, and engaging manner.

Advertising agencies come in various shapes and sizes. You have full-service agencies that deal with large scale brands and have a team of designated professionals from different domains, who handle advertising campaigns with various stages and of bigger magnitudes. Then there are smaller-scale interactive agencies and creatives boutiques, the former specialising in modern forms of communication and advertising and the latter focusing on creative advertisements with their own team of directors, copywriters, and creative people. Then there are media buying agencies, who buy advertising space and sell it to advertisers on a paid schedule. Lastly, there are in-house advertising agencies who do work exclusively for your brand and generally work for MNCs and large corporations who prefer having a large team dedicated to them.

Now you have a decent understanding of the various types of advertising agencies and understand what they do. We know the next question on your mind is, when and why should your brand go for an advertising agency. That completely depends on where your brand stands in the market, who are you advertising to, and what do you wish to achieve with your advertisements. If you have good liquidity, are looking to scale up, or have the backing of investors, we feel it is time you go for a professional agency that can elevate your brand image, recognition, and market penetration.

An advertising agency is skilled at what they do, they have a dedicated team of experts whose sole purpose is to create compelling ads. They have acquired experience of years of running successful campaigns and understand the market and endpoint user better than anyone else. They know all the advertising channels and mediums and can save precious time, effort, and money in finding the right solution for your brand. They provide quantifiable results that can help your brand better understand the needs and wants of its audience, and more importantly, they make sure targets are reached and that the campaign is planned out properly.

We are Loud Mob Media a creative and interactive full-service advertising and marketing agency located in Pune and Bangalore in India. We are a design, strategy, technology and marketing agency for the loud, the nimble and the game-changers! From small businesses to shark tank winners, we love working with businesses who are new-age, adaptive and think differently. We use innovative designs, marketing, strategies and technologies to create immersive experiences and engage audiences. With storytelling at the core of everything we do, we help growing businesses grow faster!

Get in touch with us and let us take you on an experiential journey that can take your brand to the next level!

Marketing and advertising are crucial to the success of any business, every business owner understands that marketing and advertising is absolutely essential to the growth of a business.

But how can an advertising agency help your brand? What if they are not very creative? Do you know where to start? In this article we will discuss how a marketing and advertising agency helps a brand.

Firstly it's important to understand the working of marketing and advertising agencies.

An advertising agency is responsible for cohesive, well thought out marketing campaigns to help a brand reach its maximum potential clientele or consumer base. They are creators of content which can help your brand have a brand visual identity very specific to your brand which can in turn help your brand grain attention and consumers. These can be ad agencies, a group of experts who work together with only one goal, which is to help a business reach their target consumers in a most convenient way.

A full service agency is an agency with advertising as one of their service, they put all theory energy not just in building a brand but also in creating a market value and demand for its products or services.

Here are few goals of a creative marketing and advertising agency

Create an ad material based on information collected from the product or service.
They perform research about the market about the competitors and about the future prospects.

They plan social interaction with the brand, they plan product or service promotions through various means inclusive of online and offline both.

We will discuss some of the benefits of hiring a creative marketing and advertising agency

They are always ready with fresh and unique ideas for marketing and promotions. Marketing agencies have been doing research and acting on the research for a long time. With their experience in the field of marketing, these agencies can help your brand with their fresh and unique ideas.

They are cost effective. It's always a better idea to hire a marketing agency rather than having a team inhouse for marketing. The simple reason for that is the experience these agencies have in marketing and advertising. It's important for the brand to focus on their product or their service and leave marketing and advertising to the experts.

They are creative in many ways. A creative agency sometimes offers advertising and marketing service as a full service agency. They have tons of experience in the field of marketing for brands from various industries and have done their research beforehand. As a brand owner one should connect with a full service creative agency as a one stop shop for all their creative marketing needs.

Another very important advantage of going ahead with a creative marketing agency is financial management, these marketing and advertising can help you with running ads on online platforms and with their immense knowledge it's easier for them to reach a maximum number of potential clients from a niche. This makes your financial management easier to a large extent.

Lastly you get to make connections. Networking is an essential part of growth, by hiring an agency for all your marketing and advertising needs, you will make new connections and gain more insight on the market space you probably had no idea about. The knowledge they implement are best for specific business types, which will help in maximizing the viewers reach.

Are you planning to start your own creative design agency? If so there are few things to take into consideration. Here is a list of a few tips you should keep a note of to start a creative design agency. It takes a lot to start a creative design start up agency, hopefully these tips will come handy in your process of starting a creative design agency.

Anything is possible with time.

The number one reason why a new creative design agency could fail is fear. Trying something new is always scary. A lot of people plan on starting a startup, a good chunk out of that fails because of the fear factor. So it's really important to go ahead with what you have planned in the first place, test it out and improve on what went wrong, rather than giving up or dwelling on the failures. Fails are unavoidable and are supposed to be learned from.

Do what you do the best

If you are passionate about creative ideas, creative campaigns for brands, and you think you are quite capable of providing clients with creative solutions, you should start with your own creative design agency. You should love what you are doing, which is helping brands or other companies with creative design and marketing solutions.

Ban any negative thoughts or negative people

You need to exclude yourself from negativity and focus on what's important for your business and scale as you move on. There will always be people ready to demotivate you, scare you, or advice you. You will need to pick a mentor for the business, it could be a friend or someone with hands-on experience in your field of business. There would be people who are stuck in their day job and who would love to advise you, without any prior experience. It's always important to listen to everything and absorb what you really think can help your business in the longer run.

Create a new business model for your creative design agency

As a business owner you should have your business model in place. Your business model should be flexible in way it can accommodate future changes or alterations. You will need to figure out your target clientele, find a niche very specific to the creative services you will be assisting clients with.

Don't worry about wearing many hats

Yes it’s true for a first timer to be involved in all the areas of a start up business. That doesn't mean you need to know everything about everything, as your creative design agency starts scaling you will be able to hire experts for different jobs. These experts will assist you with complex work and you will be to focus more on operations and scaling of the business.

Don't worry about the failure

Failures are meant to happen, nothing substantial will happen without you going through failures. So don't over weigh the failures, rather learn quickly from them and move on instead of dwelling over them. Failures will help you understand what is supposed to be avoided in a longer run and can pace up your growth and you will be able to scale your business of creative design agency with ease.

A creative design agency comes with a ton of benefits, from proving expert knowledge to providing truly creative ideas. A creative design agency has access to bags of creativity and years of creative experience. Going ahead with a creative design agency is always a good investment. Your brand gets access to the entire team of talent and it's cheaper than you think. In this article we will be talking more on the benefits of going ahead with a creative design agency for your brand and why is it important.

A creative design agency can help your brand have a singular unified brand visual identity, creative ideas for storytelling for your brand. Creative online creatives to create a higher recall value for your brand, using brand collaterals.

Here are few of the benefits which a creative design agencies bring explained in detail

Expert Knowledge on the context

An experienced agency will bring tonnes of knowledge. They have mostly worked with large and small brands for various industries and different target demographics. They have hands-on experience dealing with clients from various industries, different domains and different consumer bases. A creative design agency can help you in the most creative way, best suited to the brand language you as a client are planning to go ahead with.

Creativity Overdose

Everyone is looking for a creative way to market their products or services, a creative design agency can help a brand using their expertise which has grown over the years working with clients from different domains.
While choosing a creative agency clients can have a look at all the creative work an agency has done for other clients and if it aligns perfectly with their requirements.

Experience

A creative design agency can help a brand with their experience they have gained over years working with other brands. They have a clear understanding of how to implement creative ideas mouled in a way they fit perfectly for your brand. Every client will have a different objective with their brand, and everyone is looking for a solution to reach the maximum potential consumer base and build a recall value for their brand. A creative design agency can come handy for creation of a strong visual brand identity and creating engaging and eye catching marketing campaigns and marketing collaterals.

Access to niche skills.

Clients requirements can vary depending on what product or service they are planning to promote or sell. These varied requirements sometimes need niche skills, it could be something as simple as 3d renders for their products or running creative marketing campaigns and might need creatively designed collateral for the same. A well trained creative design agency can help brands with their expertise with niche skills available in house. A lot of clients don't have in-house departments for niche services and might want to refer to outsourcing that part of the project. A creative design agency can help these clients with limited inhouse services with their experience on niche skills.

It's not as expensive

Clients might think going ahead with a creative design agency costs a bomb, which is rather incorrect. Instead of taking all the burden of hiring someone for niche services and having an inhouse person for creative work can rather cost a lot more. In these scenarios it would be ideal to approach a creative design agency which provided most of the skilled expertise in the creative spectrum.

We have had quite the year and with ‘work from home’ becoming a thing, a vast majority of people have come online. With this increase in traffic online, now is as good a time as any to increase and work on your online presence. How do you get your design peripherals created? Do you rely on freelancers or do you have your own in-house team or do you work on an ad hoc basis? I’m sure you have had a variety of experiences with the kind of work you get out of your investments. A lot of brands go for solutions that are cost-effective and temporary.

Now coming to the main point, when should you hire a creative agency and how can you maximize your investment? Here are some questions to ask yourself before taking the plunge and hiring a creative agency for your brand.
Are You Scaling?

Had a turn of events that scaled your business propositions and now you need to fortify and strengthen your brand presence? This is the ripe opportunity to look for a creative agency that has experience helping brands scale and improving their image. A creative agency has all the resources and tools at its disposal and can produce high-quality and impressionable content right off the bat. So if you are looking to rapidly scale and reach out to a maximum audience get yourself a creative agency that has multiple services suited to your needs.

Are You Planning on Increasing Your Online Presence?

The internet is a very saturated marketplace and to make your mark and be memorable, you need to have a strategic plan which can be executed accurately and aesthetically. A creative agency can help you reach your goals in an orderly and organized fashion. A creative agency has the necessary skills and experience to see the plan through and come up with creative and innovative ideas that can set you apart from your competition. They can help strategize and identify funnels and pain points that you probably have not even thought of.

Do You Need Quality Content?

Producing high-quality content is a time consuming and arduous process. The key to having a strong online and offline presence are visuals that can elevate your brand message, better highlight the problem you are solving, and make your brand trustworthy. Good content can be a game-changer in a market where attention spans are diminishing and your message needs to be loud and clear to catch the attention of your audience. A creative agency with a team of skilled designers can produce graphic content of any and all kinds and be consistently reliable with the quality of the artworks, advertisements, and videos they create for you. A creative agency will do all the hard work for you and you can focus on what you do best.

Are You Planning on Running Advertising Campaigns?

Your business is doing well and your product or the services you provide are the need of the hour. The next step is to advertise your brand and let people know what you do, how you do it, and what makes you stand out. A creative agency that has experience working with multiple industries and a varied range of demographics can help devise a creative strategy for your advertisements and how to place them tactfully to get maximum visibility with maximum penetration. A creative agency is in the know-how of what works and what doesn’t and can potentially multiply your brand’s presence both offline and online. They can schedule and run ads for you, and they provide quantifiable results that can be studied to further develop and work on your future advertising campaigns.

Do You Want to Give Your Brand a Facelift?

With the advent of minimalism, a vast majority of brands are ditching their old image and are going for a more bold, fresh, and modern look and feel for their entire brand language. Creative agencies have worked with multiple brands and having a vast knowledge of experience behind them can take your branding to the next level. Rebranding or reimagining your brand is a detailed process where it isn’t as simple as just changing your logo or colours, it is in fact a painstaking process where a lot of research and knowledge of the market and your competitors is required so that you can leverage the data and come up with the best possible solution to giving your brand a facelift. A creative agency will make sure all the research is done, they will study your competition and come up with a comprehensive design strategy that can completely change how your brand is perceived.

Do You Want Consistency Across All Platforms?

One of the most important points to keep in mind is that when it comes to successfully acquiring fans and creating a brand presence, consistency is key! The modern consumer has evolved and has learned to separate the memorable brands from the noise. A new study has shown that for a consumer to effectively remember your brand, it takes around 7 visual touchpoints that are visually distinct and have the same brand essence. A creative agency will ensure your brand language and guidelines are always maintained.

Did you find a solution to your answer? Do you think it’s time for you to pick your own creative agency? That’s a decision you need to make, and when you do there are a host of creative agencies that can get the job done. We here at Loud Mob Media are a creative agency located in Pune and Bangalore in India. We are a design, strategy, technology, and marketing agency for the loud, the nimble, and the game-changers! From small businesses to shark tank winners, we love working with businesses who are new-age, adaptive, and think differently. We use innovative designs, marketing, strategies, and technologies to create immersive experiences and engage audiences. With storytelling at the core of everything we do, we help growing businesses grow faster!

Creative design, cohesive strategies, cutting-edge technologies, and innovative experiences engage and target your audiences on a whole new level. The result? Positive awareness, fans acquired, a growing business with long-lasting relationships.

In our constantly changing marketplace, we help brands stay fresh and trustworthy, create designs that always captivate, do marketing that goes beyond conversions, and build technologies that challenge the status quo. If you want a creative agency that can cater to all your needs, we are a one-stop-shop for all your creative and innovative needs. Get in touch with us and let us take care of your brand, how it is seen, and what is it remembered for.

You have finally decided that your brand needs a creative agency that can facilitate and enhance your brand image, but you are not sure how can you get the most out of your investment. We will try to address some of your concerns and points to keep in mind to efficiently utilize your creative agency and its services.

The synchronicity between you and your creative agency is essential in order to be able to get the most out of your investment. Follow along to learn how you can increase your ROI while maintaining a certain standard set by your audience.

Select the Perfect Creative Agency

Creative agencies come in all shapes and sizes, each distinct in its own way. Depending on the location and size of the creative agency you will get varied price points for the same work. It is critical to find the right agency that can cater to all your needs and at a price point that fits your budget. You should do your homework on the creative agency and see their online presence, their past work, and articles or reviews about other brands and their experience with the agency. Once you have everything sorted out, you can handpick the creative agency that fits the bill for your brand and what you are trying to achieve.

Have a Defined Content Strategy

In order to maximize the efficiency of your creative agency and how they work, have a content strategy that is well researched, planned out, and has deadlines. A creative agency with its team of designers, business strategists, developers, and marketers can be a boon when it comes to multi-faceted work. With a big team, the creative agency can dedicate multiple resources from their team to scale and develop your brand cost-effectively and in a limited time span.

Have an Open Channel of Communication

The more you communicate with your agency, the more they get to understand you and your brand values. Once an agency knows your brand as well as you if not better, they can come up with strategies and content at an expedited pace, with lesser involvement from you and your team. This ends up saving both time and effort for your brand and even increases your ROI.

Trust Your Creative Agency

Creative agencies like a free hand when it comes to their strategies and designs. They are well versed in their specializations and have a deep understanding of the market and the latest trends. Once you have gone through the teething phases with your creative agency and they are well aware of your wants and needs, it is best to let them function autonomously. The more freedom they have, the better their creativity and innovation. This can save you lots of time and effort and we all know that in this cut-throat world, time is money!

Stick With Your Creative Agency

As all relationships go, the longer they are, the more fruitful they become. When you stick with the same creative agency, you don’t have to go through the initial process of getting to understand each other. A creative agency that has been working for you for a long time, will end up giving you better deals and prices. They understand your brand and can constantly produce high-quality content with their team of experts.

Now that we have gone through some important pointers around how you can efficiently and effectively leverage your creative agency, make sure you follow all the steps. We are Loud Mob Media a creative design, strategy, technology and marketing agency for the loud, the nimble and the game-changers! From small businesses to shark tank winners, we love working with businesses who are new-age, adaptive and think differently. We use innovative designs, marketing, strategies and technologies to create immersive experiences and engage audiences. With storytelling at the core of everything we do, we help growing businesses grow faster!

Creative design, cohesive strategies, cutting-edge technologies and innovative experiences engage and target your audiences on a whole new level. The result? Positive awareness, fans acquired, a growing business and long lasting relationships. In our constantly changing marketplace, we help brands stay fresh and trustworthy, create designs that always captivate, do marketing that goes beyond conversions and build technologies that challenge the status quo. We are a one-stop creative agency that can cater to all your needs and have successfully worked with a number of brands from various industries all over the world. Get in touch with us and let’s elevate your brand to new heights.

Building a successful business or a successful brand doesn't happen overnight. It takes a lot of hustling to build a strong relationship with the customers. And the majority of that happens through successful marketing campaigns. If you do not have a captivating brand story you need a little help there. But searching for a right business partner or a creative agency can be confusing. There are all sorts of creative agencies out there, so how do you decide on choosing the right creative agency? You will need to decide whether you need a digital agency, an ad agency or a creative agency.

Here is a breakdown of everything you need to know about creative agencies when it comes to telling a captivating brand story. In this article you will learn about what creative agencies do, and how they assist you with taking your brand to the next level.

So what is a creative agency?

A creative agency is a type of agency which is primarily in the business of marketing and advertising services.So if you need any type of work or a creative strategy or a creative promotional campaign, a creative agency can come handy.

Here is a list of strategies a creative agency can help with.

Advertising strategies

You have a good looking brand, and now you want to make the brand reach out to maximum potential customers. You would like to stand out from the competition. What drives customers to a brand is storytelling. If your brand has a compelling story line, you will need to plan for a creative marketing campaign. A creative advertising strategy is needed to make your brand reach out to maximum potential customers.

Brand strategies

Brand strategies would mean your brand language, a strong brand identity, basically the look and feel of the brand defines how customers will perceive the brand.

You will need your brand to be specific to a demographic, and to be able to attract the most number of customers, you will need your brand to have a visual identity most suited to the demographics. A creative studio can help with a brand’’s guidelines and specifications for its brand strategies.

Content strategies

Content strategies refer to the planning of content for promotions. A brand with a good brand identity will need content to maximize its reach. Content can be in any form of multimedia, from text to animated video or static graphics. The content needs to align with the brand’s visual identity. A creative agency assists with planning of content strategies and also the execution of the strategies.

Measurement and analytics

As a brand owner you would like to know about how well the marketing campaigns are doing, what was the conversion rate and how many leads are converting into an actual conversion.

A creative agency is pretty well familiar with how to measure results for a marketing campaign.

They can help you better understand the return on investments for a particular marketing or advertising campaign.

Communication Services

A creative agency can also help with media buys, paid promotions, sponsored content, influencer marketing and also PR.

In a nutshell a creative agency can help a brand with their fresh perspective, a creative agency can provide much needed perspective to guide or improve your marketing strategy.

A creative agency is a team of talented, trained specialists who can make your marketing strategies work. They help you with their insider knowledge about the market, they are aware about the industries in similar domains and also your direct competitors. Creative agency will provide you with a speedy production of your deliverables along with quality content.

We at Loud Mob Media give your brand a face that’s seen! Your brand is how your consumers feel about you, It’s an emotion and an experience. Our team here at Loud Mob Media indulges the senses and emotions with a focus on rich storytelling, meaning and experience. From strategy to inception, we create brands that are backed by powerful designs, strong brand identity and a brand message that is loud and clear.

In this article we will be talking about various types of creative agencies, a creative agency doesn't just mean a design agency. A creative agency offers a variety of services for their clientele. It can be a combination of services or they could cater to a niche industry offering fewer services.

The way each creative agency is designed is based on what services they have as an offering for their clients. A creative agency can have graphic design as the main aspect of their offerings or it could be a variety of added services on top of the main service.

Here are few examples of how we can classify a creative agency

Full service creative digital agency

This type of agency will offer the clients a full creative approach to their company or their brand. They definitely include creative design as one of their services along with marketing and advertising as one of the primary services.

Creative Digital Agency

Digital agencies do not focus entirely on marketing and advertising, rather they focus on getting the brands online on a digital platform, they deal with how a brand can make a mark online and create a face value worthy enough of getting customer attention.

They focus on creating an online profile which is insync with the brand identity and follows brand visual guidelines on digital platforms.

Creative Design Agency

A creative design agency focuses on creating good looking hyper rich graphics for the client’s brand. They are involved in the creation of graphical assets like brochures, digital media content, visual graphics etc.
Design plays an important role in story telling for a brand, attracting potential customers and creating a recall value for a brand.

Creative Interactive design agency

Interactive creative agencies focus on creating digital graphical content for client’s from various industries. They focus on creation for website design assets and other information technology assets for a brand. They are primarily into the development of website design UI design for apps and websites. They are an expert for web interface design and user experience design.

Creative Advertising agency

Advertising agencies work on creation of advertising and marketing strategies for a brand, keeping into considerations brands visual identity and core values. Digital ads have to be targeted towards a niche and have to align with brand’s marketing principles.
They generally have an inhouse design team to help them with design assets and sometimes outsource their design work to design agencies for a better output.

So in order to hire a creative agency for your brand, you will need to understand what is your brand’s requirement, your target demographics, can a creative agency help you will all the services you need and also the experience a creative design company has working for the brands in similar segments.

For a good insight on a creative agency you can refer to online profiles available on platforms like dribbble or pintrest or even behance. Most of these creative agencies have their portfolio available online for better understanding of the type of work these agencies have done in the past.

In a world that is digital-first, as a brand, brand manager, or marketer it is paramount that you find yourself a creative agency that is adaptive, modern, and fresh! An agency that understands your needs, demographic, market, and comes up with creative and innovative solutions for all your digital needs.

What is a creative agency and why you need one!

A creative agency is a type of agency that is primarily in the business of marketing and advertising services. So if you need any type of work or a creative strategy or a creative promotional campaign, a creative agency can come in handy. In a nutshell, a creative agency can help a brand with their fresh perspective, a creative agency can provide much-needed perspective to guide or improve your marketing strategy. A creative agency is a team of talented, trained specialists who can make your marketing strategies work. They help you with their insider knowledge about the market, they are aware of the industries in similar domains and also your direct competitors. A creative agency will provide you with a speedy production of your deliverables along with quality content.

There are a lot of creative design agencies out there, but there were a few that caught our attention with the kind of work they have been doing for their clients, the quality of their designs, and the new age perspective they bring to all their undertakings. Here are our top 5 favourite creative agencies that are loud and disruptive, to say the least!

Loud Mob Media

A young and innovative design studio located in Pune and Bangalore, India, Loud Mob Media has been putting out some amazing and eye-catching content and never cease to amaze with their creative designs. They have a host of services right from Branding, Logo Designs, 3D/VFX, Animations, Illustrations, Website, and mobile application design and development. Like a one-stop-shop for all your needs, they have a dedicated team of designers, developers, and motion experts who can do everything you throw at them. You can have a look at their work here.

Hello Buck Wild

An architecture based design firm from Los Angeles, California, they bring a bold and irreverent vision to their designs and their aim is to make architecture significant in our daily lives. With their creative outlook, they create spaces while drawing inspiration from duos’ eclectic expertise for their work with branding, interior design for commercial spaces, residential and cultural buildings.

Little Red Robot

Little Red Robot is another full-service creative agency that can help you with all your graphic needs. They do things a bit differently and are known to multi-task, sometimes all at once. They strive to provide their clients with a full service, nimble, cunning, and focused creative partner.

Cultish

A design and communication studio located in Amsterdam, Cultish is known for its branding strategies, branding designs, campaign ideas, and marketing material. They work with digital designs and sound strategies to find the best solutions to your advertising and promotional needs.

Le Singe

Le Singe is a creative agency located in Paris that is known for their creative and conventionally good looking work for brands all across the globe. They specialize in UI UX, Graphic Design, Design Thinking, CRMs, and E-commerce with a mix of design and development both available.

With this brief list, we hope we helped you better understand how creative agencies are far superior to your run of the mill design studios. You can get a unique perspective with any of these agencies and you can be sure that they will all go above and beyond to give your brand that extra edge needed to engrave your brand values and position into the consumer’s mindset.

Anywhere you look, you will find several design agencies and studios that provide graphic services of all kinds. Each agency varies in the kind of work they do and the kind of clientele they help make designs for. What makes a design agency creative is the approach they bring to all their designs, artworks and videos. A creative design agency focuses more on the ideas behind their creations and always backs their artworks with sound research and market analysis.

Creative design agencies are hard to find, but when you do find the right one for your brand, you will never go any other way. A creative design agency will go above and beyond to best express your brand values and message in a unique, memorable and stimulating manner. The designs and creatives have purpose behind them to not only educate your brands audience but to leave them with a good taste. This helps acquire new fans and retain them over an extended period.

Why should your brand go for a creative design agency?

With the internet becoming more and more accessible all over the world, how your brand is represented online, it’s image and all marketing communications need to be on point to garner attention and become popular. There are new and disruptive brands being launched on a daily basis and the ones that last are the ones that have a strong brand identity and they connect and communicate better with their customers.

It is a dog eat dog world and only the smart and innovative brands survive and make it through. A creative agency is the first step that you as a brand should be investing in to take your brand further and give it a uniform and interesting identity. The best creative agencies are the ones with small teams and lesser clients. These are the agencies that pay attention to your brand with a small team of expert and skilled individuals and since they take on less projects, they give you the time your brand needs and show results like you have never seen before.

With a new year around the corner, it is important that you find yourself the right creative design agency as it will help set the tone for your communications online for the rest of the year. This is a good period to switch and try out an agency you would not have normally gone for. What you say about your brand and more importantly how you say it is a game changer and everything we have covered is to urge you to understand the significance and impact a good creative design agency can make for your brand.

We are Loud Mob Media, a creative design agency located in Pune and Bangalore in India and we take pride in the kind of work we have done for our clients from various industries and countries. We are a design, strategy, technology and marketing agency for the loud, the nimble and the game-changers! From small businesses to shark tank winners, we love working with businesses who are new-age, adaptive and think differently. We use innovative designs, marketing, strategies and technologies to create immersive experiences and engage audiences. With storytelling at the core of everything we do, we help growing businesses grow faster! Creative design, cohesive strategies, cutting-edge technologies and innovative experiences engage and target your audiences on a whole new level. The result? Positive awareness, fans acquired, a growing business and long lasting relationships. In our constantly changing marketplace, we help brands stay fresh and trustworthy, create designs that always captivate, do marketing that goes beyond conversions and build technologies that challenge the status quo.

You can have a look at some of our projects and case studies here. If you are looking to start your branding or looking to rebrand your company to better suit the times and latest in design trends, get in touch with us and leave the rest to us! We are looking forward to hearing everything about your brand and come up with ideas that will help accelerate your growth and online presence.

Branding is essential to all brands, a brand is a sum of all the impression a visitor has based on all the interactions and events with your brand.

A brand is how your brand is perceived in a market place, its beliefs, its values, the name and the logo. Everything in totality makes a brand creative and catchy. It is what makes your brand unique and stands out from the rest.

Branding is vital, it creates an experience that inspires visitors or customers to engage with you.

It positions a brand by telling customers what a brand stands for.
A creative design agency is what every brand needs to be able represent what the brand stands for, the perception of a brand, the outward expression and its experience.

Here are few stats on how a creative design agency have brought value to a brand:

Eighty nine percent of business to business marketers say brand awareness or recall is the most vital goal and generates leads.

Seventy seven of business to business marketing leaders say branding is crucial to their growth.

Seventy two percent of marketers think branded content is more effective and more engaging against advertising in a magazine.

Hers is how a creative design agency helps in creating a successful brand identity and persona

They bring in relevant skills and knowledge to the table

A creative design agency is quite familiar with design languages, design persona, design identity for various industries and can help your brand with their knowledge of the market.

A creative design agency helps in coming up with meaningful and some amazing strategies.

New age and fresh perspective while also taking the existing brand value forward
As a brand owner you would like to continue the brand image or might as well decide on changing the identity to a completely new style. A creative design and branding agency can help your brand with their market knowledge and their insights on your competitors.

Effective solutions

A creative branding design agency is an expert on market research and market analysis, it's always advised to consult a creative design agency for effective solutions.

A brand design agency brings complete focus to your project.

Another factor to consider is the speed, creative design agencies are swift with analysis, market research and creating a brand’s image and persona.

Smoothen the process

Changes are always painful, and they consume a lot of extra time. Therefore to make your brand identity consistent over multiple mediums and multiple platforms brands need to take it slow and should go through a process of evaluation. A creative design company can come handy when it comes to accommodating changes on the fly.

Makes a brand independent

With a strong branding and guidelines brands don't have to worry about changing creative design agencies. Once the core branding element and core branding identity is established with strong guidelines and specifications brands are free to change design agencies at the same time managing what's unique to their brand and stay consistent.

At Loud Mob Media we work with brands from all over the world. We work with your brand to create a brand that is both memorable, creative and unique, by creating experiences and technologies that leave an impressionable mark, generate curiosity and give your audiences something to talk about. We have an obsession with innovation and love cultivating fresh and bold ideas for businesses that love themselves and their fans. We have worked across several industries like entertainment, lifestyle, technology and retail. With a team that is driven by creativity, we work with you to create unique solutions and bring all kinds of ideas to life!

A powerful business branding is not only about having a great looking logo, it is also about creating an everlasting image of your brand in the minds of your target consumer.

Seventy Two percent of marketers say advertising is not as effective as branded content, an accent color for a brand identity can increase brand recognition by 80 percent through branding.

Even business to business marketing leaders and experts say that branding is essential to their growth.

Here are some tips which you need to follow in order to stand out your competitor and generate ever lasting trust and loyalty with your target customers.

Identify your target audience or your target consumer

It's very important to target a niche This means you must know their demographics thoroughly,you must know their age, gender region etc. Try to tailor your brand's services or products along with the brand message specific to your target audience needs. Hiring a branding company can help you mould your branding specific to that particular demographics and that particular segment.

Create a consistent branding language

Branding language plays an important role in creating singularity with the brand looks and feel.

Make sure your branding is uniform across different mediums and platforms wherever you are present.

Your branding can be friendly or professional depending on how well it clicks with your target audience. A professional branding company can help in creating a consistent branding language.

Create an amazing logo

Your company will definitely need an amazing logo design, something which has a long lasting recall value. Every element of its design must convey a friendly and positive message, and at the same time also conveys your brand message and brand story like it should be told. Loud mob media as a branding and packaging company has been doing brand stories for brands from multiple industries and you can check out some of their work here.

Give away branded content

You may want to reach more potential customers as you grow, the best way to go about it is to give away tons of goodies and tons of branded merchandise to your potential clients, the branding on the content or merchandise will help in creating a stronger recall value, and will get people talking about it. Giveaway is a game changing strategy when it comes to expansion of branding to a bigger demographic.

Develop a mission statement:

Support your brand or your company with a mission statement. Your brand needs to convey a strong brand message, convey a powerful story to convince the target audience on why they need your services or your products and what was your inspiration in creating them. Your company mission statement should be bold, loud and clear, loud mob media as a branding company in India has been helping companies or brands with disruptive and meaningful mission statements.

Go for a singular niche

Never tell others that you are an expert in multiple services, always have niche products and services which caters to a singular demographic and singular segment and singular mission statement.

Aim for trustworthy customer relationship

An honest brand which is honest with their mission statement attracts long lasting customer relationships. Stay true to what you are selling and what your products are. Always have a great branding story to support that honestly.

Branding at Loud Mob Media

Your brand is how your consumers feel about you, It’s the emotion and experience that lasts. Working with emotions is intricate work, and we accomplish this with a focus on rich storytelling with relevant and meaningful content. We go beyond just the face value, we identify your brand DNA and clarify core values to magnify what you stand for. We give your brand a recognizable face that is relevant, articulate and stunning! We have worked with brands from India, USA, United Kingdom, GCC countries, Australia and many other countries all across the globe. From strategy to inception, we launch visions backed by powerful designs to build brands that are seen, felt and heard. We build fresh and visually-dynamic brands on the backbone of data-driven strategies that stand the test of time and are trendsetters.

What is branding?

Branding can be simply defined as the art of presenting a name, logo or design theme which can be easily associated with your company and all it’s communications. Everything right from your advertising, logo design, brand name, marketing and brand graphics and communications form an integral part of your brand, how it is perceived and what it is remembered for.

Why is branding important?

Branding is one of the most important aspects utilised to increase awareness about a product, service and even an entire organisation. As an owner, CEO or marketing manager, it is critical that your branding is in line with your brand and the ideals you hope to achieve or follow. Branding done right can change how people perceive your company, while driving more business, increasing brand awareness and adding fans that relate and look out for you.

Branding makes your company recognisable

One of the most important outcomes of going ahead with strong branding is that it increases your brand recall value and makes it easily distinguishable from the rest. This in turn helps consumers and customers recognise your brand and relate to it on a more personal level.

Branding drives business

Having a face that is associated with your brand increases the value of your brand on the market with improved perception and market standing. It will help drive new customers, business and establish your company as an authentic and marketable organisation. Increased market recognition makes it easy for your brand to market itself and do even more effective sales.

Branding is essential both internally and externally

A good brand presence and established brand image will help your standing both inside and outside your organisation with more and more customers trusting your brand and employees having faith in the company and the direction in which it’s headed. A good workplace sprouts from good branding. That is why companies spend a lot of time, money and effort on establishing a brand.

Branding can change your entire image

With a productive and public rebranding, companies change the way people think about them and can completely alter their image in the market and in the eyes of potential customers and business partners. For example BP changed their age old logo to adapt a new image of being green, friendly and approachable. With a logo change that will go down in history as one of the most expensive rebrandings, the company saw an upward trend in their image and business handlings that has evolved even more over the years.

Branding supports Advertising

For advertising and promotions to work, the most integral and important step is to establish a strong and credible branding for your company. This helps create trust in the market and when consumers or businesses come across your advertisements, they can easily distinguish it from the rest and remember it with ease. So if you are looking to launch a new brand or go for a revamp of your current company image, it is of utmost importance to get your branding right.

You can have a look at our branding services here -> Branding and Packaging @ LoudMobMedia